Why COACH'D
You likely already have an EAP, private medical, or a wellbeing app. COACH'D isn't here to replace any of it — it fills the one gap most benefits stacks are missing: real, ongoing human coaching.
Comparison
| What people get | Wellbeing app | EAP / counselling | COACH'D |
|---|---|---|---|
| Self-guided content library | Yes | No | Yes |
| Crisis and mental health support | No | Yes | No |
| Dedicated 1-to-1 human coach | No | No | Yes |
| Ongoing accountability between sessions | No | No | Yes |
| Built around fitness & behaviour change | No | No | Yes |
COACH'D is designed to sit alongside what you already offer — not compete with it for budget or attention.
The case for it
Sustained fitness coaching is linked to measurable reductions in sickness absence, particularly for musculoskeletal and stress-related causes.
A visible, well-used benefit signals investment in people — and shows up in engagement and retention conversations.
Employees in better physical health report fewer days of reduced performance while still at their desks.
"One hour of coaching cannot outperform the other 167 hours in a week — so we built the coaching around the whole week, not just the session."
We'll build a short business case around your headcount and current absence data.